What's new
We build every week.
Here's what's new.
New services and features from Netslim, in plain language. What they do for you, not how they work. Last update: October 19.
Netslim now also in English
The whole site, your account and your emails are now also available in English, at netslim.nl/en/. Choose your language with NL | EN at the top. We remember your choice, also for your emails. Do you work with English-speaking colleagues or customers? Invite them to your team. Everyone sees the portal in their own language.
Partners: reselling Trend Lava
Trend Lava is now in your partner catalog, with a purchase discount and your own selling price. If you resell it, we invoice your customer at your price and you get the difference as credit, or you invoice them yourself. Edge Ads, Edge Translate and business email now also count toward your discount.
Our reviews on Trustpilot
Customers now rate Netslim on Trustpilot. You can see the score and the latest reviews on the site, in the footer and at checkout. Want to share your own view? After each payment, Trustpilot invites you to leave a review, and your review counts as verified. Honesty matters to us, so we don't hide criticism either.
Edge Translate: your site in more languages, translated on the edge
Turn on a language in your account and your site also exists at /en/ (or /de/, /fr/ …), with translated URLs per page, hreflang, a sitemap per language and a language switcher. The edge translates each page on the way to the visitor, using a translation memory that the AI fills. You review it in your account and your version wins. New text is included automatically, and nothing changes on your server. € 29 per language per month, per site.
Edge Ads: fake clicks out, conversions measured at the server
Every click from Google Ads, TikTok or Bing arrives with a click ID, and the edge sees it before your site does. You now see per campaign which clicks are real and which are bots, data centers and repeat clickers, with an IP list to paste into Google Ads. Conversions are measured at the server, so also without cookie consent. And per ad group you create a landing page on the edge, with the keyword in the heading and in your own branding. Measuring is free on every Edge site. The list, the pages and the weekly report are part of Edge Ads.
Trend Lava: posts and short videos in your own style
Create posts and short videos for Instagram and TikTok in a minute, with your own logo and colors. Six templates, in feed, story and square. Let the AI write the text and hashtags if you want, and download as a photo or video. On your phone you can share it right away. With the setup, we read your website and 12 posts are ready for you.
More clicks from Google, automatically
If a page ranks high in Google but few people click on it, the edge now writes a better title and description itself, for the keywords you are actually found on. We measure the result after four weeks. If it performs worse, your old text comes back automatically. You can see it under Keywords.
Your position, compared fairly
If you suddenly get found on many new keywords, your average position drops on its own: new keywords start far down. That is why we now compare your position and click ratio on the same keywords, and show how many new keywords you gained.
Your existing
, now in your account tooIf you already had Google Workspace through us, it now shows up under your services. You can see how many users you have and how many are in use, and you can add or remove users yourself. You manage the users themselves in admin.google.com as usual.
Your hosting panel, now complete
Your hosting now has its own panel with tabs: overview with usage and limits, websites (extra sites, subdomains and aliases), files (SFTP and extra FTP accounts), databases, PHP (version, memory, upload size), SSL with forced HTTPS, WordPress, backups, email and your plan. You choose a larger or smaller plan yourself: a larger plan is charged pro rata and is active right after payment, a smaller plan takes effect immediately. You hardly ever need to open Plesk anymore, but you still can with one click.
Email: forwarding, disposable addresses and more
You now choose forwarding addresses from your own mailboxes, and you turn them on or off with one click. Disposable addresses are new: a random address for sign-ups and webshops that stops working by itself after a while. For each mailbox you see how much storage is in use, and you can change the name recipients see. If something in your DNS is not right, it tells you what is wrong. If your DNS is hosted elsewhere, you see what is set now and which records need to be added.
Never two SPF records again
Two SPF records on your domain make your email fail, even if each one is correct on its own. If you add a second one, paste your records or move your DNS to us, we now merge them into one. A domain that already had two, we fix automatically.
JavaScript site? Now readable for
and GoogleSites built with Lovable, Bolt or React only put their text on the screen with JavaScript. ChatGPT, Claude and Perplexity do not run JavaScript, so they saw an empty page. Netslim Edge now recognises these pages by itself, loads them in a real browser and gives crawlers the ready-made version. Visitors notice nothing. It is on by default. You can see it under Edge SEO › Search engines and AI.
What each change delivered, in clicks and euros
Under Results you now see, for each page the edge changed, the clicks from Google 28 days before and after. We filter out the trend of your whole site, so a busy month or a Google update does not count as a gain. With your own conversion rate and order value, you see what it means in revenue per month. It is also in your monthly report.
Price and stock in Google, from your product feed
Under Improvements › Product data for Google, enter the address of your Google Shopping feed. On every product page, the edge adds name, image, brand, EAN, price, stock and condition (new, used, refurbished) as schema, updated every night. Then Google can show your price and "In stock" directly in the search results. If a page already has its own product data, the edge leaves it as it is.
Why does Google skip my page? What is missing?
Next to "Crawled, not indexed" under Indexing, you now find the button What's missing?. The edge compares your page with number 1 in Google for its keyword: length, subheadings, frequently asked questions, tables, schema. Then the AI tells you in plain language what is missing and how to fix it.
What the edge changes, faster in Google and
Everything the edge changed in the last 30 days is now in its own sitemap, which Google and Bing find through your robots.txt. And we report every change to Bing within fifteen minutes via IndexNow, which ChatGPT Search and Copilot also rely on.
A heads-up when a task is done or stuck
If a scan, the emergency copy or a bulk run takes longer than ten minutes, you get an email and a notification at the bell when it is done. If a task is stuck for forty-five minutes, both you and we hear about it right away. You turn this on or off under Tasks.
Moved a domain? Your DNS now moves along automatically
If you transfer a domain name to us, your old nameservers stay in place at first, so nothing goes down. Once the transfer is done, we copy all your DNS records and switch the nameservers to ours. You get an email with what is set up, and after that you can safely cancel your old provider.
Google Workspace is set up right away
If you order Google Workspace, we turn it on right after your payment, with your admin account and the DNS for your email (if your domain name is with us). You add or remove users yourself under your services. When you add a user, you only pay for the rest of the month.
Upgrade your server yourself
If you have a VPS with us, you can now upgrade it yourself under your services. Choose more processors or memory, pay the difference for the rest of the period, and it is switched over within a few minutes. Your disk and all your files stay as they are.
Contract signed, invoice ready
If you sign a contract with us online, the first invoice is ready right away with a payment link, and the subscription appears under your services. After payment, it simply continues.
Cancelled Edge SEO? Your site stays online
If your Edge SEO stops or an invoice is open, nothing breaks. The edge simply passes your site through, only without the SEO improvements. After you cancel, we restore your DNS ourselves if your domain name is with us. Otherwise, we email you exactly what to change. If you order again, everything is switched back on right away.
Agencies: turn on white label yourself
If you are a partner, you can now turn on white label yourself under Partner › Branding. Pay and it is on right away. Your customers only see your brand, also on your own portal address. Point a CNAME to us, and we set up the address and the certificate for you. Cancel monthly.
Agencies: monthly reports with your own logo
If you are a partner, your customers with Netslim Edge now get their monthly report in your branding: your logo, your color and your name at the bottom. Under Partner › Reports you download each report yourself, and you can tick the box to get a copy every month.
Tasks: see what the edge is doing for you now
Under Edge SEO › Tasks you find everything the edge does in the background for your site: a new scan, checking Google per page, AI questions, writing Local pages, filling the emergency copy. You see what is running now, what comes next and what is done. If the timing is bad, you can pause a task or stop it.
Indexing: is every page in Google?
Under Edge SEO › Indexing the edge asks Google for the real status of each page, as in Search Console, and lists them by reason: 404, duplicate, crawled but not indexed, noindex, server error. The fix comes with it: a redirect, a canonical to the page Google chose, or links to pages Google leaves alone. With one click, or automatically in Auto mode. After three days we check again.
Internal links: which pages nobody links to
The edge reads the links on every page and so sees which pages are not linked anywhere, which have only one link and which are four clicks deep or more. With "Let the edge link" it adds links from pages on the same topic, in an "Also interesting" block. Your site itself does not change.
Where do AI assistants get their answers?
AI visibility now also shows which sources Perplexity and Gemini used for their answer: which sites, videos and comparison sites. This way you know where you need to be listed to get mentioned.
Your site stays online, even if your server refuses the edge
If your web server or hosting firewall refuses the edge, visitors get the last good version of your pages from the emergency copy, and you get an email right away explaining what is going on. On a new site, the edge fills that emergency copy with your most important pages straight away, so a copy is ready from day one.
Manage your hosting without seeing
Under Services › Manage you now handle your hosting in your account: PHP version, SSL certificate, SFTP details, databases, subdomains and aliases, a backup and installing WordPress. For files, email and restoring, you log in to Plesk with one click, without a password. And under Order you now find everything you can get from us, without leaving your account.
Order without leaving your account
You can now search, register or transfer domains under Domains, and the cart is in your account. You order Edge SEO yourself: under Edge SEO › Add domain (or on the Edge page with "Order now"). Within a minute, your site is ready on the edge. After that, you point your domain to it. If your domain is with us, that takes one click. We check every few minutes that everything is correct, and then put your site live. You can still schedule an intake, but you no longer need to.
Site mail: email from your website, professional and tracked
Email that your website sends itself (contact form, orders, password resets) goes through your web server by default and often ends up in spam at Gmail and Outlook. With the Site mail add-on, everything goes through our mail servers with a verified sender on your own domain, and under Email you can see for each message whether it was delivered, opened, clicked or bounced. Three tiers (25, 250 or 1,000 emails per day), from € 2.50 per month. WordPress: download and activate the plugin, nothing else. If your DNS is with us, we set up the records automatically.
Market research with AI: know who you are building for
Enter your web shop, a product or your industry. The AI reads your site, asks you three questions a researcher would ask and writes a report: market and trends, who your customers really are, your competitors and which look and feel suits you, from sleek corporate to playful like Coolblue, with a score and example sites. Plus tone of voice, pricing, channels, keywords and quick wins. Exploring is free. The report costs € 149 and is included in the price of Edge SEO.
Every SSL certificate, and free SSL on all your hosting
Under SSL certificates you can now order the full range: domain validation, organisation validation, EV, wildcard and multi-domain. If your site runs with us, it already has a free Let's Encrypt certificate that renews automatically. You can now see that in your account too.
hosting is ready right away, with WordPress installedWhen you order WordPress hosting, WordPress is installed within a few minutes and you get an email with your login details. Hosting, package, SSL and WordPress are checked every night and restored if anything is missing.
Pay per quarter or per year
You can now also prepay business email, site email and Edge SEO per quarter or per year. Per year, you pay for ten months (two free). The amount updates as you choose. Creating mailboxes is tidier now: one style of fields, a button that generates a strong password for you, and the mailbox you chose when ordering is actually there. In your domain names, you can see right away if there is no hosting on one yet, with the choice of Hosting or WordPress hosting. And you can now simply order Plesk licenses for your own server from us: activation code directly in your account.
Connect a Magento store: stock and orders via Netslim Edge
Under Edge › Plugins, next to Reslim Commerce, you now find Edge Commerce for Magento. Connect your Magento store to your Edge site with one click, just like Reslim: log in, choose a site, done. If both are connected, Netslim Edge links them automatically and under Plugins you can see how it is going: the stock mirror, what was sent to Reslim, orders that are waiting or have been passed on. Every stock change in Magento shows up in your Reslim store within seconds, a paid order on Reslim arrives as a real order in Magento, and shipments go back with track and trace. Reslim and Magento never talk directly to each other and never to the edge servers. The key of each plugin only works as long as your Edge SEO is active.
Your account: calmer, the same rules everywhere
The whole portal now follows one line: one frame per section and only thin lines inside it, no boxes in boxes, no pills or dots, no emojis in headings, numbers in a fixed-width font and no text smaller than 12 pixels. The overview, your profile, the log, Search engines and AI, Improvements and Local have been checked for this.
Search engines and AI: one line per bot
The overview of crawlers is no longer a grid of cards, but a list: per bot, on one line, what it does, whether it is real, how many fake visits we blocked, how often it came and the difference from the month before. Found in AI now has two columns: which AI assistant visitors come from, and which pages AI reads most. The Log now also reads like a log: one line per address, search line as a prompt, no boxes.
Not much text? The assistant writes it, live right away
Under Site Health › Not much text, each page now has a Write text button (or do all pages in one go). The assistant reads the page and your site and writes 250 to 400 words that are actually about it: what you offer, for whom, and frequently asked questions. The edge places that text directly under the page heading, in your site's styling, without changing your website itself. Copy it to your own CMS whenever you like. Once it's there, you remove it from the edge with one click. In Automatic mode the text goes live right away. Otherwise you review it first.
Google figures: check them yourself
The Google block on your overview has been tidied up: one line showing which days we compare, four figures with the difference next to them, and the explanation only when you ask for it. New is Check these figures: the daily figures as Search Console gave them, the total below and the calculation, with a link per period to exactly those days in Search Console. Months without impressions now show a dash instead of a 0, and the difference in position is calculated from the numbers as they appear on screen. Average position: if you suddenly appear for many more keywords, the average drops by itself (new keywords start low). In that case we don't compare with the previous period, but show the trend within the period: first half against second half.
Website of the Year 2026: certified
The independent expert panel of Website of the Year has reviewed and approved netslim.nl, on ease of use, speed, reliability and design. This gives us a chance at a nomination. As soon as voting opens, we'll let you know.
Auto mode: you watch, the edge does the work
One switch per site. The edge redirects broken addresses by itself to the page that looks most like it (only after a check: the target must work and must not be set to noindex) and the SEO assistant improves titles and descriptions without approval. On every Edge screen you can see that it's on and what it did. You can undo every change with one click. In the log, each 404 shows the best pages to redirect to right away, with a search field.
Log: every error, with advice
Under Edge › Log you see every error the edge saw: pages that don't exist, errors from your web server, what the firewall blocked and who got the browser check. Filter by type, period and who (Google, bots or visitors), search by address and download everything as CSV. Each entry explains what it means, whether we fix it via the edge or it has to be fixed on your web server, and where possible you can act right away: redirect, set to 410 or allow a path in the firewall.
Improvements now on your local pages too
If the SEO assistant improves the title, description or H1 of a local landing page, that change is now actually live on the page. Under Local you can see per page what the assistant improved.
Scanning: all pages, and an honest look at what went wrong
Scan again now fetches every page from your sitemap, even if you have the scraper brake of Edge Shield turned on. It used to block our own scan after 40 pages per minute. If a page fails, you see how many and why (for example 404 or no response), plus a few examples.
Google figures per month
Below your clicks and impressions you now see per month how many impressions Google has recorded for your site. If it was really 0 in the comparison period, it says "was 0" instead of "no earlier figures yet". If you use a property that only counts one address, we tell you which one is better.
"Review now": watch it live
If you click Review now, the SEO assistant starts right away and you see in plain language what it does: which page it reads, what it rewrites and whether it is live yet. No more waiting in a queue, and you can read back the log of every round later. You only get an email with the result if you ask for one.
Reverted? Turn it back on with one click
If you reverted an improvement, the assistant leaves that page alone for 30 days. If you want it back anyway, turn it back on under Recent changes, one by one or all at once.
Your older Google figures too
Do you still see "no earlier figures yet" under Clicks or Impressions? It now shows exactly from which date Google has figures for your site, and with one click you fetch everything again, up to 16 months back.
Every morning: what the edge did for you yesterday
At 03:00 you get a short email: improvements that went live, attacks that were blocked, how often Google and the AI crawlers visited, and how many visitors got a redirect instead of an error page. Only on days when there is something to report, and you can turn it off with one click.
Trial: a free landing page and a free AI question
If you start a trial of Edge SEO, you get one local landing page and one AI question as a gift: we ask ChatGPT, Claude, Gemini and Perplexity whether your business is mentioned. The credit carries over when you go live.
Fix multiple H1s with one click
Does your theme have multiple H1s per page? In Site Health you set the edge to keep the first H1 and turn the rest into H2s, on all pages at once. Your website does not change, and you can undo it with one click.
Local landing pages now from € 19
One page now costs € 39, and in a bundle of 50 you pay € 19 per page. Every page is still written uniquely, in the style of your site, with schema and in its own sitemap.
Site Health: fix it yourself with one click
You can now fix pages with noindex or a canonical pointing to another page yourself in Site Health, without changing anything on your website. Select the pages and choose "Put in Google anyway" or "Point to itself": the edge sets it right immediately. If it is intentional, choose "That's correct" and the page no longer counts. Turbo also fills in alt texts for you, again with one click.
Price Watch up to 5 million products
Import your products as CSV, zipped (.zip or .gz) or via a link to your feed. You see live how far the import is. If a SKU already exists, we update it instead of adding it twice. We now fetch competitor prices in large batches, with a fixed maximum per shop so that nobody blocks us.
The chat knows where you are
If you ask the chat a question like "what do I enter here?" or "how does this work?", the assistant knows which page you are on, which section you are looking at and which field you are working on. On every page it starts with a question that fits that page, and the quick buttons are the frequently asked questions for that page.
Improvements checked within minutes
Was an improvement set to "to the edge, waiting for check"? Then we waited until someone visited that page, and for pages that are rarely visited this could take days. Now we request such a page ourselves via the edge within a few minutes and check whether the new text is there. Site Health also automatically re-measures pages that have not been visited for a long time, so you no longer see issues that were solved long ago.
Emojis and GIFs in your messages
If you send us a message from your account, you can now add an emoji or a GIF from GIPHY with one click. Searching for "thanks", "yes" or "help" works best. Sending only a GIF is fine too.
Edit any page yourself, directly on the edge
Find a page, edit the HTML and see right away how it looks, on mobile too. Saving goes live within a minute, without your own site noticing anything. Works for your local pages and your regular pages. Every version is saved, so you can always restore one.
Remove long AI dashes with one click
Do your titles and descriptions contain long dashes, double spaces or curly quotes? One click replaces them everywhere with plain characters. You can preview what changes first, and you can undo it.
Choose how your local pages look
Three layouts: text next to photos, one large photo with cards, or calm like an article. Pick one and all your existing pages follow. We leave pages you edited yourself as they are.
Fairer comparisons in your results
Your average position sometimes jumped up and down a lot, because we compared a few days with a few days. Now we always compare at least a week with the week before, and you can see when the numbers are truly reliable.
Live: this many attacks have already been blocked
Our site now has a counter that shows how many attacks and malicious requests our edge has already blocked, across all Netslim sites combined. It's live, and it never stops.
See at once if everything works
In the menu and in your account you can now see live whether all our systems are working. If something is wrong, you see it there first.
Local pages that are truly about your business
The AI now reads your own page on the topic (with your actual way of working and prices), your USPs and, for web shops, the products that fit, with price and photo. Each page gets a short answer at the top that AI search engines can cite, a section about the region, links to your own pages and to your pages in nearby towns, and your service area is listed per province. Web shops and service providers each get their own type of page. You can rewrite existing pages with one click. They stay online until the new one is ready.
Your Edge panel opens faster
On large sites you sometimes had to wait seconds when you clicked Edge, because we recalculated all the numbers. Now you see the latest status right away, and we update the numbers in the background. If you do something yourself (approve, improve, scan), the numbers are correct immediately.
Smarter plan for your local pages
Enter your USPs under Local: the AI now makes sure to include your unique services, as well as the usual things people search for, and looks at all pages of your site instead of only your homepage. Once you have started the topics, the plan cleans itself up.
Tell us if it can be better
On texts the AI wrote for you, you will sometimes see a thumbs up or thumbs down. One click, and tell us what could be better if you want. This is how we learn which approach works best for your site.
You decide who can access your server
If you choose root for a new server, only you can get in. If you want us to be able to look along when you ask for help, tick that option when you order. You can always remove our key. On a managed server we do log in, because we do the maintenance.
Your own server, ready in a few minutes
Answer three questions about your site, and we will work out which server fits: not too small for a busy shop, not needlessly big. After payment it is ready automatically, with a firewall and automatic updates. Manage it yourself or let us do it.
Block IP addresses yourself
Does one address keep bothering your site or copying your prices? Block it with one click from your log, for an hour, a day, a week or for good.
Competitor research that is faster and clearer
An analysis now starts right away, you see live how far along it is, and if we find nothing, we tell you why (for example because the site redirects to another domain).
Infected pages are now detected by our Edge
If your site is hacked, you often only notice when Google gives you a warning. Our Edge now checks every page: if there is a piece of malicious code in it, or hidden spam that is only shown to Google, you hear about it right away. And the Edge removes it before your visitors see it.
Plugin vulnerabilities are closed before you can update
Has a vulnerability been found in a well-known plugin? Then we close the door at the edge right away. You can update calmly, and attackers can't get in meanwhile. Included by default in every Edge plan.
Your payment page is being monitored
Hackers sometimes hide a small script on the checkout page that reads card details. We keep track of which scripts belong there. If a new one suddenly appears, you get an alert right away.
Uploads are checked
Does someone try to upload a "photo" through your contact form that is actually a virus? It won't get past the edge.
See which trackers load without consent
Google Analytics, Meta Pixel or Hotjar already loading before someone clicks "accept"? That is not allowed under the GDPR. We show you which ones they are, and if you want, we block them until your visitor gives consent.
Your site becomes a bit more accessible
Small things that make a difference for people who use a screen reader or have poor eyesight: zooming in works again, buttons get a name, the language of the page is correct. The edge handles it, you don't need to change anything.
Images get much smaller on their own
Your photos are automatically converted to WebP for browsers that support it. Same picture, often 60 to 80% less to download. Faster on mobile, better for Google.
Copy bots are slowed down
Bots that empty your whole web shop in a few minutes to copy your prices or texts get a check first. Real visitors and Google won't notice anything.
Attackers who keep trying are banned automatically
Someone who keeps trying to break in is locked out for an hour after a few attempts, and then for a day. You don't have to do anything.
New visitors get your site even faster
Visitors who are not logged in yet and have nothing in their cart now always get the super fast version of your page.
The bot check is now our own Captcha
If a visitor has to prove they are not a robot, they see our press-and-hold button. No more pictures of traffic lights.
Try Netslim Edge free for 24 hours
Put your own site behind the Edge for a day, without changing anything in your DNS and without a credit card. See for yourself how much faster and safer it gets.
A backup web server for your site
If your server goes down, a second server takes over within seconds. Your visitors won't notice.
Work with your team in Netslim Edge
Invite colleagues, your marketer or your developer. Everyone sees what they need.
Local pages per town
Want to be found for "plumber Utrecht" and "plumber Amersfoort"? One page per town, in your style.
Found in AI
See whether ChatGPT, Claude and Perplexity read your site, which pages they read, and how many visitors they send you.
Track your competitors
Who ranks above you in Google, with which pages, and which keywords do they rank for that you don't?
SEO A/B tests
Try a new title on half of your pages and see honestly whether it really brings more clicks.
The SEO guard
Does an update accidentally remove your pages from Google? You'll know within minutes, and you can restore them with one click.
Price Watch for web shops
Always the sharpest price, without spending all day on it. Never below your minimum price.
Waiting room for busy periods
A big sale or drop? Visitors wait their turn instead of your site going down.
Edge Shield: stop attacks at the edge
A firewall, protection against DDoS and fake bots that never even reach your server.
Netslim Edge: one layer in front of your site
Faster, easier to find and more secure, without rebuilding your site. Live in minutes.
Connect with Google and get a monthly report
Your own Search Console figures in your account, and a plain-language report every month.
Netslim Speed: make WordPress faster
One plugin that makes your WordPress site noticeably faster, including your videos.
Netslim Captcha
Hold instead of clicking on pictures. Free up to 10,000 checks per month.
Netslim SEO for WordPress
SEO check, sitemaps for up to millions of products and meta texts with AI.
integrationYour web shop and your accounting talk to each other automatically.
Cart in your account
Order everything you want to add in one go and pay in one go.
Your account as an app on your phone
Put your account on your home screen and see right away how your sites are doing.
Free website check
How fast, secure and findable is your site? Get an answer in a minute, with what you can do about it.
Create invoices for free
Neat invoices with the correct VAT, also for abroad, right in your account.
Sign online
Read and sign quotes and contracts in your account, no printer needed.
Two-step verification
An extra lock on your account: even with your password, nobody gets in without your phone.
Hosting, domains and email in one place
Fast hosting in the Netherlands, your domains and Google Workspace, with help from real people.
Are you missing something, or do you have an idea what we should build next? Tell us.
Often chosen together
Instagram and TikTok posts and videos in your own style, in a minute.
from € 49.00 per month→Edge SEORank higher in Google without rebuilding your site: fixes go live via the edge.
per site per month→Price WatchAlways the lowest price in your shop, never below your minimum price.
from € 149.00 per month→